This article will tell you all about how you can earn money through YouTube and how many views do you need to make money on YouTube? The fact of earning is not in doubt, and anyone can do it. The only question is how much. It is not really an easy task to increase YouTube views via subscribers and viewers to settle in life.
Over time, surveys and studies have shown that making money online is a cost-effective way that millions of people use to generate revenue by monetizing skills, opportunities, or talents. Monetizing a skill means you are converting your skill into cash. If you want to earn money by creating and uploading videos, we recommend YouTube. You will have to make interesting and original videos, attracting a large volume of users to earn money. A good way to start your video is to use an intro. There are many introduce that help us have a high quality intro to give your videos a professional look.
How much do you earn with YouTube views?
The gain can vary from channel to channel. The average YouTube monetization per 1000 views varies from 0.5 to 2 USD based on the position of visitors and target audience. The numbers vary a lot, but most channels get an average of $ 0.5 USD per 1000 views.
To start making money on YouTube, you need to monetize your YouTube channel and associate it with an authorized AdSense account to start earning. Not all videos are eligible for monetization, and you must meet YouTube’s video monetization criteria and advertising formats to take advantage of this service. This is the direct way to earn money from YouTube videos.
YouTube has also established that only channels that have reached 10,000 total views, given by the sum of all the videos of the channel, can become a YouTube partner and earn from monetization combined with Adsense. After you have reached the milestone of 10,000 YouTube views, examine the channel, and then the membership of the YouTube Partner program is activated, and you can start earning with advertising.
YouTube’s decision aims to enhance the channels that have creative and original content and at the same time penalize the crafty ones who earn from advertising by cloning videos from other channels.
To maximize your revenue, you need to upload YouTube videos that attract a high volume of traffic because you make money when someone views your video.
How much YouTube pay for 1 million views
Coming to the point, how much do you earn with a video with 1 million views? It depends; the average fluctuates between $ 2,000 and $ 5,000.
It depends a lot on the type of audience reached, and often this can vary greatly depending on the content, and often the content creator does not have real power over this variable. If a Youtuber produces content in English, there is a big difference from reaching a predominantly American, or British, or Australian audience. This is because the CPM, the average fee per 1,000 views, of the three countries is not the same.
Advertisers can pay more or less for an advertising campaign depending on the country concerned.
Another important factor is the duration of the video: if the content lasts more than 10 minutes, the Youtuber is free to insert more than one advertising space within it. It is not certain that if the content creator gives an indication to YouTube to put 2, 3, or even more advertisements, then effectively the same number will be shown each time the video is played, but statistically, it is more likely that on a video of more than 10 minutes the site ends up showing more than one commercial, making the Youtuber more money.
How many subscribers do you need on YouTube to make money
YouTube requires a minimum of 4,000 viewing hours in the last 12 months and a total of 1,000 subscribers before enabling monetization options with AdSense in your account.
Therefore, until you exceed these thresholds, you will not be eligible for this monetization formula.
How many is the minimum payout for YouTube?
At this point, I can also answer this question. It is very easy to receive your earnings with YouTube.
You can connect your YouTube account to an AdSense account, and you can thus request the sending of payments
When? Whenever a minimum threshold has been reached within 60 days of the calendar month. The current minimum threshold is $ 100.
It will be AdSense itself to send you the money on the IBAN coordinates that you have indicated during the subscription phase.
How YouTube Monetization Works
Good! In this paragraph, I want to explain better how YouTube Monetization works.
That is how YouTube pays you.
I guess you’ve come across commercials that open automatically while you’re on YouTube at least once.
This can happen either while you are looking for a video or while you are watching a video, or even before you start watching the chosen video.
You have also surely noticed that the mandatory standard duration of viewing of these advertisements is 5 seconds.
After which, you can click on the arrow on the right and skip the ad to watch the video.
The fact is that for those five seconds, you don’t have control over the video stream, and you have to watch the ad.
Have you ever wondered what was happening or, better yet, why you were being offered advertising in this way?
The answer is very simple: behind those ads is a person or company that pays YouTube to show you that ad.
It is, therefore, quite intuitive to think that you Youtuber who uploaded that video will also get paid.
Precisely because your video is the means by which advertising is conveyed to the user.
If there were no videos uploaded to the channels, the basis with which to build this marketing mechanism would be lacking.
The construction of this base, of these foundations, is the work of Youtubers like you, and that is why YouTube rewards your work.
Do YouTuber Get Paid If I Skip Ads?
You want to make money on YouTube, and a lot is going through your head. You’re trying to find answers to some of the more disturbing questions like Do YouTubers get paid if you skip ads?
If you always skip the ads, YouTube will force you to at least watch some of them. Usually, there are two types of ads: those you can skip and those you can’t skip.
Typically, those that can be skipped are used by YouTube as a test; to see what users or viewers love if they resonate well with viewers.
When YouTube forces you to watch certain ads and you see them, the ad promoter is charged. However, if you skip an ad, the ad promoter will not be charged.
So, in short, when your viewers skip an ad, you won’t get paid.
How long does a YouTube video have to last to earn more money?
The ideal length for a YouTube video to make more money with monetization?
Several studies have shown that monetized videos tend to rank better than ad-free videos.
The reason, of course, is because YouTube tries to earn more revenue with videos, so videos with monetization on tend to rank higher than those that don’t have monetization enabled.
Make your video longer than 10 minutes. This way, you can select the amount of ads displayed for the video. You can’t do this if your video is less than 10 minutes long.
For example, let’s say your video is 5 minutes long and with active monetization. You will most likely only get 2 or 3 ads displayed if you are lucky.
Now, if you make your video at least 10 minutes, you will receive more ads; you can actually earn up to 10x more.
Let’s say your CPM is around 5, and only 2 ads are shown on your video.
If your video is longer than 10 minutes, you can earn every 1,000 views up to 5 times more.
This is obviously a very wild estimate just to prove a point. CPM rates vary from account to account.
The point is this … make your video 10 minutes or more in length for more revenue e earn more with YouTube.
9 Tricks to increase YouTube views
If you have a YouTube channel, you probably want to make it grow as fast as possible. There are several ways to increase YouTube views, and you probably already apply some of them, but maybe not the right way. From SEO to the use of subtitles, from sharing on social networks to buying views: here are our 9 tricks to increase YouTube views.
1. Create valuable content
The first trick is then a rule valid for any content published on the net, and that is that it is interesting and valuable. In reality, the two characteristics are closely linked since the content is considered of value when it creates engagement and, to do so, it must be interesting for your users.
2. Take advantage of trends
One of the ways to make your videos interesting for users is to take advantage of current trends. Now with social media, it is easy to know what the viral topic is, the one that makes everyone talk: from the gaffe of a politician to the new season of a TV series. Customize the trend and adapt it to your channel topic, and you will see that you will have many more views.
3. Optimize the title and description in an SEO key
SEO should never be overlooked when creating content for the web because it allows you to emerge from the ocean of articles and videos on the net. Use the right keywords in the title and description and make them appealing to the reader. A short and clear title gives the video more chance to be seen, and a precise description of the content will be useful for your users to understand what your video is about. Don’t forget to use tags.
4. Add subtitles
We are always connected, and we happen to enjoy video content from our smartphones even when we are out and about. Clicking on a video and finding it without subtitles most of the time causes you to abandon viewing it in favor of content with subtitles. This is because you don’t always have the ability to listen to videos at an adequate volume.
5. Add Auto-play
Another of the tricks to increase YouTube views is to add auto-play to videos. In order not to be unwelcome to your users, you can activate it only in videos connected to each other. In this way, it will be seen as a service and not as a stretch.
6. Influencing Marketing
Once you have identified your target niche, you can make deals with some companies and take advantage of the infinite possibilities of influencer marketing. If your channel is well done and already has its own audience, the companies themselves may be contacting you to advertise their brand.
7. Create effective preview images
Often what strikes a video and prompts users to click on it is the preview image. Creating effective thumbnails with high quality images, close-ups, or otherwise, well-made graphics greatly increases the chances of your video being viewed by more users.
8. Share your videos on social media
As soon as you post a new video, use your social media profiles to let your contacts know. It is not certain that among your followers or friends, there are people who also follow you on YouTube. Posting your video and asking your channel subscribers to share it on their social media accounts will get you a lot more views.
9. Sponsor videos
Another way to promote your YouTube channel is to sponsor your videos. Create a beautiful Google Ads campaign and target your videos to your target audience. Choose the type of sponsorship that best suits your type of video, and you will see the views increase day by day.
5 Ways to make money on YouTube
Besides the issue of how many YouTube views do you need to make money? Then, we will also tell you about ways to make money on YouTube.
First of all, you should also be very clear that there is no “best” formula to generate income from YouTube. Depending on the type of content on your channel and your personal preferences, there will be those that suit you better or worse for your specific case.
In order not to disperse with a thousand formulas and separate the wheat from the chaff, I have focused on the five most typical ways to earn money, the ones that most people use and which are probably also the ones that best suit you.
From here, from its characteristics, advantages, and disadvantages that I expose below, it is you who has to analyze which ones are best for you and where to start.
1. Online advertising on YouTube. Google AdSense
This is the most used route but also one of the least profitable.
It is that AdSense advertising.
Now, it has the great advantage of its simplicity. Signing up is a process of minutes, and the rest is practically automatic. If you get a channel with many visits, still poorly paid, you will have a good line of income.
But there is a catch :
YouTube requires a minimum of 4,000 viewing hours in the last 12 months and a total of 1,000 subscribers before enabling monetization options with AdSense in your account.
Therefore, until you exceed these thresholds, you will not be eligible for this monetization formula.
2. Passive income with affiliate marketing
Affiliate marketing is a formula where you commissions for the sales you get your videos.
Everything revolves around affiliate links and personalized promotional codes (discount coupons, etc.) that the brand provides to the affiliate.
The idea in both systems is that they allow a brand to know the affiliate’s website from which the user who has made a purchase comes, which allows them to assign their corresponding commission.
If the user buys within a set maximum period (which typically ranges between 1 and 30 days), the affiliate will receive a commission for the sale.
On YouTube, the affiliate links and promotional code go in the description of the videos. It is very typical that they are from Amazon or AliExpress since both online stores have affiliate programs.
Many times you will see that the YouTuber warns you about it from the video itself. And it is precisely to encourage you to use them since, if you go directly to the product website without going through these links, the sale will not be associated with the YouTuber in question.
So now you know: if you like a YouTuber (or bloggers like us …) and want to have a gesture with the author, use their affiliate links, you will help them pay their bills and continue creating content for you, and also will appreciate it very much.
Commissions typically range from 5% to 50% of the product price. This last rate of 50% is usually given in digital products such as online courses, for example. In a physical product or service, for obvious reasons, it is practically impossible to reach such high percentages.
Search among the potential products related to your content (if they are not products related to your products, you will hardly sell anything) the best ones (test them thoroughly, etc.) and recommend only these.
3. Collaborations with brands. “Influencer marketing.”
On YouTube, direct collaboration with brands and “influencer marketing” (when contributors have “influencer” status ) is very typical.
And this type of marketing fits especially well with sites with audiovisual content.
YouTube is the medium that most allows you to connect with your audience, and this also allows you to increase your audience’s trust in you, which is precisely the great asset of influencers over brands.
Here is one more example of this type of video that is probably being monetized with product placement (I explain what it is below):
In the broad sense, the above formula that we have just seen, affiliate marketing is also a collaboration with brands.
But when we talk about collaboration with brands, in reality, we mean collaboration formulas with more direct contact between the brand and the YouTuber.
Here are some examples:
- Sponsorships: widely used in podcasts, for example, with a small wedge of the mark at the beginning, middle, or end of the audio.
- Product placement: it is very typical on YouTube for a brand to pay the YouTuber to show their products (a usage tutorial, a product analysis, etc.). It can also be applied to podcasting, although it fits better in the video format.
- Merchandising: the above, but more discreet; it’s about products being seen. It may be because the YouTuber wears clothing or accessories of the brand, products that he has strategically placed (on the table, a shelf in the background, etc.) so that they can be seen “casually” in the video, etc.
- Lead generation for third parties: derive leads and customers—for example, a YouTuber with a channel about car mechanics that refers customers to collaborating workshops.
- Collaborations in events: the influencer can help a lot to increase the audience in the events and can collaborate simply with their presence, an interview, a talk, etc.
- Brand consulting: become a brand consultant to improve its products based on the knowledge of the influencer of its audience and the feedback it receives.
4. Sponsorship of your YouTube channel, podcast, or website
Sponsorships are one of the “classic” formulas for generating income in the business world, existing long before the Internet was invented.
This formula has simply been adapted also to websites that it can fit into blogs, YouTube channels, podcasts, etc.
Obviously, here the quantity and quality of sponsors that you are going to find and, with it, your income will depend a lot on the strength of your brand.
In any case, the numbers are not the only factor. If you want to attract sponsors, you have to also take care of the quality of your website.
This means, take care of things like:
- The quality of your content.
- The design of your channel.
- Your level of activity and visibility on social networks.
On the other hand, keep in mind that collaborations will not come alone (unless you are an important influencer); you must actively seek them out. If you are totally passive, it is difficult for them to appear on their own.
5. Sell your own products and services on YouTube
This last point is quite evident, so I am not going to delve into it much. We have already seen examples of them on the aforementioned YouTubers.
The product par excellence is usually online courses. And it is that they have many advantages: they fit into many themes and, above all, they scale perfectly because they are a highly automated sale.
That is, once created, the difference in effort from selling 10 to selling 1000 is not 100 times more; it is just a little more.
You can sell your courses directly from sales platforms, although I would recommend you go a little further and create a dedicated website for your courses and/or a blog with a section for your courses.
What Does a Youtuber Do?
The Youtuber is a video maker who is dedicated to creating and sharing content on the YouTube video sharing platform. The YouTube platform defines this type of user as ‘ Creator. ‘ Producer and publisher of video content, the Youtuber is basically a creative who makes videos and shares them with the YouTube community.
What does a Youtuber do, exactly?
The first thing is obviously to find the creative idea for the creation of the videos to be published on YouTube. The Youtubers are, for the most part, ordinary people who record films and videos, eager to share their passion, to create something new, and to make themselves known by the public. The Youtuber then identifies an area or a niche of his interest and produces videos that he publishes and shares on YouTube.
To ensure that this activity becomes a real job (or a source of income ), the Youtuber must regularly create video content to share: in fact, his goal is to gather around his channel and his person a community of loyal users and active, increasing the number of subscribers to your YouTube channel over time. It is also necessary to identify the target audience, their characteristics, and preferences in order to align the contents with the segmentation of the target audience, following a precise marketing strategy.
The sectors in which a Youtuber can emerge are many.
- Video games (YouTubers, in this case, are called gamers )
- Food and cooking
- Make-up and beauty
- Cars, motorcycles, and vehicles
- Entertainment and humor
- Science and technology
- Film and animation
- Do you travel
- … and many others!
The choice of the sector in which to jump is fundamental: the career of a Youtuber is closely linked to the image of an “expert” in a niche in which he becomes famous (whether he is a gamer or a fashion vlogger ).
The characteristics of the videos are extremely different depending on the sector: they can be short films or longer videos (tens of minutes or even hours). Movie types also vary, such as tutorials, reviews, music clips, humorous sketches, parodies, video game walkthroughs, highlights, educational videos, challenges, best of, unboxing, news, reactions, live streaming.
It is important that one YouTuber knows how to communicate effectively with their audiences, thanks to his entertainment skills, storytelling, and to ‘ empathy, to keep up the engagement with their fan base and subscribers to its YouTube channel ( subscribers ). Each Youtuber, therefore, adopts a recognizable style: successful Youtubers are often charismatic and spontaneous people who manage to involve viewers and in which YouTube users can identify and recognize themselves. Videos must have an optimized structure to hold viewers’ attention (viewers ), so it is important to avoid downtime or uninvolving parts and to create curiosity and a sense of anticipation in viewers about what awaits them if they continue to watch the video.
Optimize your YouTube title description and tags
Making videos for YouTube also requires content optimization work, which is reflected, for example, in the choice of keywords for titles, descriptions, and tags related to the video. This allows you to improve the indexing of the video on the platform and search engines and to bring new traffic to your channel.
Create the perfect video thumbnail
It is also important to create a video thumbnail ( thumbnail ) suitable and, above all, effective. What is the thumbnail of a YouTube video? This is the rectangular image that YouTube users see before selecting and viewing the actual video, a sort of preview of the video. An effective thumbnail must be able to attract the attention of users and potential viewers of the video: competition on YouTube is a lot, so the YouTuber must make sure that among all the videos available (related videos, suggested videos, or search results on YouTube ) users choose to click on their channel’s video.
Once the video has been edited and optimized, the Youtuber proceeds to publish it, sharing it with its subscriber base on YouTube.
How to become a YouTuber?
Becoming a Youtuber is within anyone’s reach: there is no need to have any type of specific training, since it is not a regulated profession.
First of all, to become a YouTuber, it is important to have a passion to share, to be a spontaneous and skilled entertainer.
To be able to emerge on YouTube, you need the ability to use the equipment to make videos and filming, as well as good computer skills, necessary to use the software for video editing ( video editing ) and graphics programs that allow you to create graphics and thumbnails for videos. To start publishing videos on YouTube, the technical aspect is not essential, and you can use basic programs and tools; however, to become a professional YouTuber, quality equipment and advanced skills are certainly useful.
Furthermore, it is important to remember that in order to make certain types of videos, you need to have specific training and skills regarding the video content, as in the case of educational films that illustrate a certain topic or video tutorials that explain how to do a certain thing.
Once you have reached high levels of views and subscribers to your YouTube channel, it becomes increasingly important to have business development and commercial skills to maximize the profits generated by the channel through collaborations and initiatives of various kinds. With the increase in revenues, a YouTuber can also choose to expand their team, making use of collaborators who support them in the various activities related to their YouTube business (graphics and video editing, video production, marketing, and social media, business development).
Skills of a Youtuber
What skills do you need to work as a Youtuber?
- Excellent communication skills
- Skills in the use of visual and multimedia communication tools
- Knowledge of editing and video editing techniques
- Knowledge of graphics programs
- Expertise in content creation, copywriting, and storytelling
- Knowledge and mastery of the main social networks
- Ability to interact with the community (users, subscribers, fans, other Youtubers)
- IT skills
- Analytical and data interpretation skills
- Charisma and personality
- High organizational skills
Make a Career as a Youtuber
There is no “standard” career path for Youtubers: everyone starts with the publication of a video, but every single Creator comes from different professional experiences and backgrounds. Indeed in some cases, the Youtubers are so young that they still do not have any kind of work experience proper.
The professional outlets for Youtubers can be equally varied: some take advantage of the personal popularity gained through the platform to enter the world of entertainment and showbiz, for example, as actors and presenters, others become entrepreneurs, still others Brand Ambassadors, Testimonials, or Influencers. However, everyone can take advantage of the skills acquired in creating movies to work as a video maker, editor, and Video Editor, or leverage their ability to manage an account on social networks to become Community Manager or Social Media Manager for companies, organizations, artists and VIPs.
Good Reasons to Work As a Youtuber
The reasons for becoming a professional Youtuber are really many: no training is needed, it can be done at any age, and it is a profession that can be carried out anywhere in the world.
Becoming a professional Youtuber then allows you to achieve fame, even beyond national borders. A career as a Youtuber can allow you to earn really considerable figures if your community grows in number and engagement rate and if you are able to diversify your sources of income (in addition to monetizing videos).
The fundamental point of the Youtuber’s work, however, is the will to share his passion. In fact, successful Youtubers started making videos not to become rich or famous but to share with others what they love to do, and then they managed to turn their passion into a job.
Conclusions and final tips
The rise of YouTube is unstoppable, and it is already at levels that represent a spectacular opportunity for new authors who know how to create an attractive proposal with their channel.
As you can see, there are also a lot of formulas to make money with a YouTube channel. It is logical because we are talking about such large audiences that it is natural that there are opportunities for monetization; it could not be otherwise.
Before making a significant amount of money on YouTube, you will have to do a lot of previous work of content creation and marketing actions (such as SEO) to make your channel visible.
Therefore, you are going to need a lot of discipline and a lot of patience; there are no shortcuts.
Therefore, I also advise you to choose the theme of your channel very well. Apart from being something for which there is a clear audience (if it is large, the better), it must be something that you like a lot; if not, it will be difficult for you to get the motivation to endure the journey without initial results.
And finally, if, after a reasonable time, you see that your proposal does not work for you, do not hesitate to change it if you have a better idea.
If you overcome these initial obstacles, I assure you that something very big may be waiting for you, something that can become your way of life and that will give you a level of satisfaction like very few other things in life.
Related article: The Top 6 Reasons Why You Should Start a YouTube Channel