You opened your YouTube channel but, let’s be clear; it’s the desert. You have a few friends who have subscribed and watched your first videos. But you wonder how you can get a YouTube channel off the ground and how to get its first 100 subscribers!
In this content, I’ll walk you through what I think is the most important thing to do to get them when you start with Youtube.
1. Choose your titles and descriptions carefully
If you start looking for a video on YouTube, which one will you be more likely to see: the one with an attractive title that arouses your curiosity, or the one with an ordinary title that doesn’t tell you anything?
Your answer will undoubtedly be the first, and for that very reason, it is important that you think carefully about the titles that you will put on your videos.
Make them clear and direct, specifying as much as possible about what your videos will be about.
Instead of creating a title like “how to lose weight”, which is very general and boring, make it more attractive by writing something like ” my 5 tips to lose 4 kilos in 7 days “.
2. Use annotations at the beginning and end of your videos
If you want to get YouTube subscribers quickly and easily and make your videos more interesting and interactive, the best way to do it is with annotations.
These annotations allow you to add text, links, and quick access to other videos of yours on top of the videos you have uploaded to your channel, thus helping you to enrich the experience of your visitors.
3. Upload useful and quality content to your channel
You probably think that this advice is pretty silly, but you would be surprised how many videos are uploaded to YouTube every day with poor quality or useless content.
Nobody is interested in knowing which stores you are going to buy from or what you do in your day-to-day life if your channel is new to this platform. This is only of interest when you have already created your own name on YouTube, not before.
In the first stage of your channel, you must upload videos that have quality and can help the people who see them.
Talk to them about topics about which you really have valuable knowledge for them, teach them to do something useful or that really interests them.
The content that most hooks and attracts visitors are always those that entertain or that are informative.
So if you are going to record a video in your dark room telling your sorrows or saying something that does not interest anyone, better save it and do not upload it to YouTube.
4. Include calls to action in your videos
Have you ever wondered why the most successful YouTubers, despite having thousands of followers, at the end of all their videos, always say phrases like ” if you liked the video, subscribe “?
The reason is because these types of phrases are calls to action to encourage users to do something and because they work really well.
It is a kind of psychological strategy to remind people who are watching your videos that they must do something if they want to continue enjoying them.
So do not forget at the end to include phrases like “subscribe” , “leave me a comment below”, or “follow me on my social networks”.
I assure you that with this little trick, you will be able to get many more subscribers on YouTube quickly.
5. Customize the thumbnails of your videos
A good way to make your videos more attractive is by customizing the thumbnails that appear in the search results.
When you upload a video to YouTube, it shows you three small images taken from that recording so that you can choose the one to be shown before you can see it.
But there is also the option of uploading an image that you have created to make it look more beautiful and get people to click on your video and see it.
Try to customize this thumbnail whenever you can; Look at the image below and take as an example those videos that appear by searching for the word “crafts”.
All of them show a photo of the finished craft, but they have also added a small title with striking and fun letters that give a better idea of what the video is going to be about.
So do the same, and include in your thumbnails a nice text with a good image so that more people see your content, and of course, subscribe to your channel.
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6. Create a YouTube trailer that hooks
A YouTube trailer is a short video (between 1 and 2 minutes long) that you upload to your channel to show your visitors what types of videos you make and what you teach in it.
It is a good idea that you place this trailer as the featured video of your channel because that way when someone enters it and watches it, if they hook them, you will get them to subscribe and see all the videos you publish.
It works exactly like a movie trailer: it anticipates what the viewer is going to see, and if it’s boring, no one will go to the movies to see it, but if it’s entertaining, people will be looking forward to it being released in theaters.
So make sure the trailer for your channel is short but eye-catching in order to increase the number of people who subscribe to your channel.
You can make this video with fragments of other videos that you have already uploaded or with totally new material; It doesn’t matter which option you choose, but remember to be original and make it as attractive as possible!
7. Collaborate with other YouTubers
A great way to get new subscribers on YouTube is by collaborating with other YouTubers who are related to the same topic.
You can make a video together and upload it to each channel (if you live in the same city or country), or you can make a separate video collaborating in some other way.
In this way, both the other YouTuber and you will make yourself known to the other person’s subscribers, and you will achieve that your fan base increases in a simple way.
8. Post new videos regularly
There is no way you can get subscribers on YouTube if you don’t upload videos on a regular basis.
I do not mean that you publish new content every day, but I do mean that you must be constant and have a few days set so that your followers know when you will have new material for them.
The first thing you need to decide is how many new videos to add to your channel each week. If you don’t have all the time you would like to record and edit them, one video a week would be fine.
But if you have a few more free hours, ideally, you should upload at least two new videos every week.
In this way, you will be constantly giving your subscribers new material, which for them will be a good reason to continue subscribing, and you will create more content so that other people will find you easily and subscribe.
9. Take advantage of your social networks to attract more subscribers
Still don’t have a Facebook page, Twitter account or Instagram profile dedicated exclusively to your channel? What are you waiting for!
Go to these platforms and sign up to start using them as a marketing tool to get subscribers on YouTube.
On these sites, you will make yourself known easily, and you can post links to each new video you upload for your followers to see, upload photos of the video you are recording, etc.
With this little strategy, you will get more people who can find you on social networks, visit your channel, and of course, subscribe if they like your videos.
10. Improve the appearance of your channel
Your channel itself is your best marketing tool for getting YouTube subscribers. So go out of your way to make it pretty and have an attractive appearance in everything.
Add an icon for your channel that identifies you; This can be, for example, a photo of you, a logo that you have created …
You should also add a nice cover photo, for example, with the name of your channel. In the information, add a good, attention-grabbing description so your visitors will want to subscribe when they read it.
You should try your best because your entire channel, from the main page to each video, invite other users to stay on it and want to follow you in each video you upload.
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